About Service Direct header image
About Service Direct header image
About Service Direct header image
About Service Direct header image
About Service Direct header image

About Service Direct

How can we simplify a marketing strategy to help the business owner grow their business?

That was the question that started it all for us. Rewind to 2006 – our business begins with a few good clients who needed everything “web”. Before we knew it, we were building lots of websites from scratch and then watching as no one visited because no one was doing the marketing work.

Then of course it became more than just websites, everyone needed to find the right marketing that delivered the correct kind of new visitors or potential customers to our websites. And we quickly discovered that this was an intricate and complicated part of growing a business. Our clients struggled to understand Impressions and Clicks and Audiences and the different ways that marketing works and can be measured.

We consistently heard from our clients that they wished things were easier. That maybe, what if, they only had to pay for all of this Marketing stuff “when my phone rings with an actual interested caller”…?

Ta-Da!! That’s it, how about we make our clients only Pay Per Call?!

Service Direct Team group photo

Service Direct was born. Well actually, we called ourselves Contractor Marketing Pros back then because we began by focusing on independent home service contractors, but that same concept is still driving us today.

We have been working for over a decade, learning how to identify, convert and deliver new potential customers for our clients. And we’ve stuck with the idea that we can do it all in a easy to understand Pay Per Call model.

Today we serve hundreds of clients in many different industries – from Plumbers to CPAs, Therapists to Fencing companies – we have had the amazing opportunity to grow alongside our clients. Our success has been intricately connected with the successes we’ve built with our clients. We are proud to be here and are excited for what the future looks like as we continue to grow, learn and improve.

The Service Direct Team

Service Direct Team bio photo

Brian Abernethy

Co-Founder, CEO

Service Direct Team bio photo

John Turpin

Co-Founder, CTO

Service Direct Team bio photo

Matt Buchanan

Co-Founder, CGO

Service Direct Team bio photo

Ryan Murphy

Director of Engineering

Daniel Perlaky

VP of Experience Strategy

Service Direct Team bio photo

Ty Alyea

Director of Lead Generation

Service Direct Team bio photo

Liam O’Gara

Senior Product Manager

Nim Levy

Nim Levy

Senior Software Engineer

Brian Jones

Senior Software Engineer

Kevin Kanzelmeyer

Kevin Kanzelmeyer

Senior Software Engineer

Service Direct Team bio photo

Sarah Garcia

Office Manager & HR Generalist

Service Direct Team bio photo

Ariel Owens

Customer Support Manager

Service Direct Team bio photo

Alycia Cameron

Quality Assurance Manager

Service Direct Team bio photo

Weslee Clyde

Hubspot Operations Lead

Service Direct Team Member Matthew bio photo

Matthew Tarpey

Content Marketing Lead

Service Direct Team bio photo

Sarah Gibson

Quality Assurance & Client Support

Service Direct Team Member portrait photo Amanda

Amanda Reagan

Quality Assurance

Service Direct Team bio photo

Ashtin Cordell

Client Support & Success Specialist

Jennifer Moore

Quality Assurance

Service Direct Team bio photo

Jenny Gray

Quality Assurance

Service Direct team member portrait

Amber Kanzelmeyer

Quality Assurance

Service Direct Team member Yuying

Yuying Chu

Quality Assurance

Amanda Grunewald Service Direct Team photo

Amanda Grunewald

Quality Assurance

Service Direct team member Katie

Katie Maris

Quality Assurance

Service Direct team member Sarah Lane portrait

Sarah Lane

Quality Assurance

Service Direct Team bio photo

Molly Weybright

Content Strategist

Makoto Ehrlich

Makoto Ehrlich

Client Support & Success Specialist

Service Direct Team bio photo

Emma Mora

Client Support & Success Specialist

Service Direct Team bio photo

Yijing Shi

Junior Software Engineer

Service Direct Team bio photo

Rebecca Sharpton

Sales Account Executive

Service Direct Team Kim portrait

Kim Wysong

Sales Account Executive

Service Direct Team bio photo

Seth Hennings

Client Support & Success Specialist

Service Direct Team Emily portrait

Emily Garcia

Customer Support Representative

Service Direct team photo Jana

Jana Audley

Customer Support Representative

Mike Dorsey portrait, Co-Founder and Advisor at Service Direct

Mike Dorsey

Co-Founder, Advisor

photo of Jim Finnigan, advisor at Service Direct

Jim Finnigan

Advisor