Whether you’re just beginning your maid service company or you’ve been in the business for years, you need new customers to grow. Our Marketplace drives exclusive house cleaning leads that turn into great clients, all you have to do is answer your phone.
See How Our Leads Marketplace Works
Now Growing Your Business Is As Simple As Answering Your Phone.
SEE HOW MANY LEADS WE HAVE IN YOUR AREA
Our Marketplace generates over 2,000,000 Phone Call Leads Across the United States each month.
See how many we generated in your area last month!
How We generate house cleaning leads
Tell Us What Leads You Want
What Types of Customers and Where
Let us know what type of customer Leads you want and where your company’s Service Area is located so that we can target the perfect customer for your business.
Tell Us How Much You Want to Pay
You Decide The Price Per Lead
Let us know how much you want to pay per Lead and we will go out and get as many as possible for you. The more you can pay, the more we can get you.
We’ll Drive Exclusive Leads to You
Customers Contact You Directly
When we find someone in your area that is actively looking for your services, we connect them in real-time with your business exclusively so that you can win their business.
You Track Your ROI
Know Your Return to the Penny
Knowing your ROI has never been simpler or more transparent. Easily listen to calls and track your revenue and spend within your mySD platform so that you can know your exact ROI.
Here’s What Our Clients Are Saying
With any marketing service, success should be measured in dollars and cents.
8.5X
Average Return On Investment
37
Average Leads Delivered per Month
68%
Average Appointment Rate on Leads
“The leads coming in are high-quality, high-price point type of leads. Service Direct helps us generate new customers. Once we acquire them and give them good service, they come back to us to do business in the future.”
—Carlos Lee
Black Diamond Experts
“Working with Service Direct has changed the strategy of my business. They’re generating new clients every day and that makes me appreciate their hard work.”
—Weston Barnes
3 Brothers Plumbing & Heating
“Service Direct has been a great source for leads and I’ve been impressed with their quality, consistency, and support. I am getting good return on my investment and their built in CRM makes it easy to track my ROI. I can see exactly what I am paying for. I highly recommend working with them.”
—Dale Cox, CEO
USI Champion Insulation
“We have been using them for about a year now. The phones started ringing immediately and they were good leads! You can also listen to all of the calls, and their customer support is VERY responsive. I'd recommend them to anyone who wants to increase their business.”
—Carrie Catapano
American Air
“Service Direct has been a major impact to our success this year. Within the first or second call, we had a sale right off the bat which benefited the company and from there it had a domino effect throughout the summer.”
—Lorenzo Riviera
Specialize Heating & Air Conditioning
Curious how many Leads we have in your Area?
Growing Your Service Business Has Never Been Easier
We take the risk and complexity out of marketing your business.
No Set-Up Fees
Create your account for free and only pay for valid Leads.
You Control The Cost
Choose your Lead Price based on the value you see and the amount of Leads you want.
No Contract
There is no term contract so if you aren’t seeing results you can cancel at any time.
Proven Results For Our Clients
15 years of driving real revenue growth for our local service companies.
$520M+
Revenue Generated for Our Clients
2M+
Leads Delivered to Our Clients
2000+
Satisfied Clients
How Much Does It Cost?
We give you the control and flexibility to grow your business, your way.
Lead Volume
The more you are willing to spend, the more Leads we can get your business.
Service Area
More competitive areas of the country command higher Lead prices.
Service Category
The greater the value of a new customer, the more expensive it is to get a Lead.
how to get house cleaning leads online
Let’s face it, having a clean space to live and work in is vital to happiness, comfort, and, in many ways, safety. But, as a high-quality house cleaning or maid service, this information is not new to you. Whether you have been in the house cleaning business for decades or just a few months, you know how beneficial your services can be to just about anyone. What you may not know, however, is what you can be doing to bring in more customers and boost your business. By investing in digital marketing, you will be able to implement more tools than ever to get noticed and increase your customer base.
A professional maid and house cleaning service can help everyone from a woman working 40 hours a week to a dad that can’t find enough hours in the day to clean. As the business owner of a house cleaning company, you have seen it all and you know how beneficial your services can be. What you want to do next is pass that information and knowledge on to potential customers who may be on the fence about hiring a company like yours or hadn’t even considered hiring a maid service. Building a high-quality website to reflect your high-quality house cleaning services is the best place to start. When someone searches for house cleaning or maid services in your area, you want them to find your website and immediately know you are a professional company that is the best one for the job.
After you have your website, there are a myriad of next steps you can take to further your online marketing journey. You might decide to focus on social media engagement and promotion. Maybe you are more interested in longer forms of content advertising such as video content and blogging. Or maybe you are interested in partnering with a lead generation company to take some of the load off your back. Whatever you decide to choose, all of these digital marketing tactics are sure to boost your customer base to where you want it to be. Remember to have patience and trust the process; digital marketing is a lot of trial and error. But once you find what works for your maid and house cleaning business, you’ll be set for a long while!
With Service Direct, you are buying real-time, exclusive house cleaning leads on a pay-per-call basis.
Understanding House Cleaning Pay Per Call
To better understand how pay per call lead generation can benefit your house cleaning business, you must first understand the basics of what pay per call lead generation is. Companies like Service Direct use keyword optimization and digital advertising techniques to get your business noticed by potential customers so that you can focus on running your company while the leads come in. Now, you must still answer the phone and sell your services, but lead generation can take a significant amount of the guesswork and trial and error out of digital marketing.
It’s important to remember that not all lead generation companies are made equal, and it’s your responsibility to thoroughly research different companies and what they offer to ensure you enter into the most successful partnership for your house cleaning business. At Service Direct, we offer exclusive leads, which means that we will not connect that potential customer to any other maid services in your area. Plus, this allows us to take the intent of the caller into account, meaning you are more likely to reach real people seeking your services. We also do not ask our partners to sign contracts or enter into long-term agreements because we know our services are not guaranteed to be a good fit for every house cleaning business. While we’d be sad to see you go, we would wish you nothing but the best if you felt you needed to go in another direction!
How Much Do Maid Service Leads Cost?
At Service Direct, our house cleaning and maid partners typically pay between $15 and $100 for every lead. That amount, also known as your cost per lead (CPL), directly relates to how competitive we can be with driving potential customers to your business, so we recommend keeping it as high as possible. However, we understand that it’s your company and you may want to decrease or increase customer volume for a number or reasons, which is why we give you complete control over your CPL. The other thing to keep in mind is that, like most things, there will be a learning period as our team figures out what will work best to drive the right customers to your company. So, keeping your CPL high during the initial weeks after partnering will help you see the results you want as soon as possible.
So does this mean you will pay up to $100 for every call you receive through your partnership with Service Direct? Absolutely not. We understand how frustrating spam calls, wrong numbers, and solicitors can be, let alone if you have to pay for them. That’s why we only charge our partners for leads from new potential customers actively seeking services you offer. Of course, when you get the lead on the phone the ball is in your court. But you know what makes your house cleaning and maid service stand out, so do what you do best and sell, sell, sell!
Maid Service Marketing Ideas
Social Media
Whether or not you are active on it, chances are you’re fairly familiar with social media. Not only is it a resource to connect with friends and family, but it is quickly becoming one of the most accessible, affordable marketing tools around. Social media platforms are like one-stop-shops for everything your customers are looking for when researching house cleaning services. They easily display your contact information, allow people to stay up to date on your hours or promotions, and provide a direct place for you to interact with current and potential customers in real time.
But, if you’re not yet using social media to market your maid business, you may not know exactly where to start. We would recommend picking one platform to familiarize yourself with at the beginning, so that you don’t feel overwhelmed by the intricacies of different sites. Then, you’ll want to regularly post to keep up an active profile. Finally, even if you’re not posting every day, you’ll want to stay online and monitor your comment sections and messages frequently. The faster you can respond to a potential customer inquiring about your house cleaning services the more likely they won’t turn to another company instead.
Blogging
Another great tool for boosting your customer base is blogging about what you do and why. Think about it this way: you are an expert in your field, so even if you don’t think you have anything of value to say, you never know when a potential customer might stumble upon your blog post and decide to call you. You can write about anything from important questions to ask when hiring a maid service to new precautions your company has taken on to ensure the safety of your customers and yourselves during this crazy time. Whatever you decide to write about, a blog is a fantastic way to engage with current and potential customers.
After you have the blog posts, you will be able to link to them on your website as well as promote them on social media. Tools such as Google Analytics will help you see what people are searching that’s driving them to your articles. You can use that data to include more relevant keywords in your content and further drive customers to your business. Put simply: the possibilities are endless with online engagement through social media, blogging, and other digital marketing tools!
House Cleaning Marketing: Back to the Basics
No matter what stage you are on with digitally marketing your house cleaning business, it’s important to keep the basics in mind. Whether you have thousands of followers on your social media page, a lead generation partnership, or are just starting to get a website put together, you’ll be able to win the leads when they come through. The most important part of increasing your customer volume is answering the phone when it rings. Yes, you read that right. By simply answering the phone you are already setting yourself up for success and are well on your way to rising above the competition.
The first thing we recommend doing is taking a long, hard look at your call answer rate. You might be surprised to find that you or your employees are answering far fewer calls than you thought. Every single one of those missed calls could be from a potential customer who might be turning to your competition for house cleaning or maid services. Making sure you answer every call—and call back the ones you miss—is an incredibly effective way to boost your customer base. Once you get the potential customer on the phone you can emphasize what sets your house cleaning services apart from others and why they should hire you today!