

Are you looking for customers for your painting company? For 15 years, Service Direct has specialized in generating high-quality, high-converting painting leads online. We make growth as simple as answering your phone, so sign up today and start growing your business.

See How Our Leads Marketplace Works
Now Growing Your Business Is As Simple As Answering Your Phone.

SEE HOW MANY LEADS WE HAVE IN YOUR AREA
Our Marketplace generates over 2,000,000 Phone Call Leads Across the United States each month.
See how many we generated in your area last month!

How We Generate exclusive Painting Leads

Tell Us What Leads You Want
Struggling to find a painting marketing company that can actually deliver local leads that need your services? Many advertise local marketing as their strength, but very few can deliver the results you need.
With Service Direct, we understand the importance of being hyper-local. With our lead generation platform, you simply tell us which zip codes you want us to focus on, and we’ll make sure any leads are located in those zip codes. You can add or delete zip codes at any time giving you the control to attract more or less customers based on your needs at that time.




Tell Us How Much You Want to Pay
The cost for painting work can vary wildly depending on where in the country the job is performed, and even among painting contractors in the same area. That means the value of leads that produce jobs for you should vary as well.
When you join our Marketplace, you can decide how much you want to pay for an exclusive painting lead. We’ll give you some insight into what contractors in your area pay, but ultimately it’s up to you. If you want more leads, by paying us more it allows us to get more aggressive on your behalf.

We’ll Drive Exclusive Leads to You
Wouldn’t it be great if growing your painting business online was as simple as just answering your phone? Wouldn’t it be great if an online marketing company put their money where their mouth was?
At Service Direct, our lead generation technology is designed to send exclusive, inbound leads directly to your business. No matter where your customers are looking, we work day and night to get you in front of them so that we can connect them with you at the exact moment they need painting services.




You Track Your ROI
If you have ever tried managing multiple marketing campaigns, you know how difficult it can be to actually track what’s happening and know your results across each campaign. It becomes impossible to know what works and what doesn’t and where to spend your hard-earned money.
When you sign up for Marketplace, you’re able to track every painting lead you get, including jobs you win, your revenue, and of course your costs. At any time, you can know your exact ROI with Service Direct.
Here’s What Our Clients Are Saying
With any marketing service, success should be measured in dollars and cents.
8.5X
Average Return On Investment
37
Average Leads Delivered per Month
68%
Average Appointment Rate on Leads
Curious how many Leads we have in your Area?
Growing Your Service Business Has Never Been Easier
We take the risk and complexity out of marketing your business.
How Much Does It Cost?
We give you the control and flexibility to grow your business, your way.
How To Get Painting Leads Online
As the owner and operator of a premier painting company, you know that nothing quite freshens up a home or office like a new coat of paint. You likely also know that it can be difficult to get new customers, especially when too many people think painting is a job they can take on themselves. If you want to take the next step in bringing in the customer volume you want, digital marketing may be your best option. From social media engagement and search engine optimization to pay per call lead generation and keyword research, there are many tools at your disposal to boost your painting business.
Though it may seem daunting at first, embarking on a digital marketing journey isn’t as complicated as you might think. The first thing you will need to begin online marketing is a high-quality website to reflect your high-quality painting company. Having a website that is optimized for mobile usage will help customers in your area find you when they search for painting services. Once you have your website, you can begin delving into keyword research and search engine optimization to ensure your site shows up near the top of the search results on Google, Bing, and Yahoo.
A final step that you may not have considered but that may help you in increasing your customer volume is partnering with a pay per call lead generation company. Lead generation companies take a large portion of the guesswork out of your marketing strategy, allowing you to focus on running your painting company rather than stressing out about marketing trial and error. It’s important to remember that not every marketing strategy will work for your business. Patience is essential when it comes to beginning your marketing journey. Sticking with it is the key to marketing success!
With Service Direct, you are buying real-time, exclusive painting leads on a pay-per-call basis.
Understanding Painting Pay Per Call
Pay per call companies are highly experienced marketers dedicated to providing you with real time painting leads that are designed to convert. Partnering with a lead generation company allows you to bring in the customer volume you desire while taking a majority of the guesswork out of digital marketing. At Service Direct, painting companies typically pay between $15 and $75 per lead, also known as your cost per lead (CPL). Does this mean that you’ll pay that amount for every call you receive? Absolutely not! We know how frustrating spam calls and wrong numbers can be, which is why we only charge you for leads from real, potential new customers.
It’s important to remember that not all pay per call companies are made equal. Some companies will ask you to make long term commitments or compete with other painting companies for shared leads. These sorts of business models are not always built to prioritize the painting company and may lead to you spending a significant amount of your marketing budget on lead generation that doesn’t work for you. Doing your research before signing up with a pay per call business will ensure your painting company enjoys a beneficial, positive lead generation experience.
Tips to Win More Painting Leads
Maybe you have taken the first steps in digitally marketing your painting company and maybe you are seeing a higher volume of leads because of it. But more leads doesn’t always equal more business. As the owner or operator of a painting company, you know that closing a lead is sometimes the hardest part of the process. But, keeping a few key tips in mind will help you and your employees win more leads and increase your business the way you want!
From listening intently and setting expectations to building a rapport and following up on every job, to properly handling price questions, there are many little things that you and your employees can do to improve customer confidence every step of the way. It’s crucial to remember that the potential customer that you are speaking with is a real person who is considering trusting you with their property. Building confidence in your business is key to winning the lead. To do that, you’ll want to listen to everything they’re saying and answer any questions up front and accurately. Remember, even after the lead is won and the job is completed, you’ll want to follow up with every customer. This is a great time to ask if there was anything that could be improved about their experience with your painting company, ask for testimonials, and let them know that you are always there for any future jobs. Establishing an open and honest relationship from start to finish is essential to winning more painting leads and bringing in more customers!
Do’s and Don’ts of Painting Lead Generation
Do Your Research
While it may sound obvious, researching all possible lead generation companies is essential to ensuring your painting company enters into a partnership that will lead to success. Understanding the difference between shared and exclusive leads, researching pay per call vs pay per click, and familiarizing yourself with each companies’ unique tools will set you up for lead generation success.
When it comes down to it, if you are new into the digital marketing world or new in the painting industry, you are likely going to have the most success with exclusive pay per call leads like the ones Service Direct offers. Those types of leads are designed to convert so rather than paying for clicks that don’t take the customer’s intent into account or having to compete with other painting companies for a single job, you are set up to nail the lead by doing what you do best: sell, sell, sell!
Don’t Set It and Forget It
One of the most beneficial aspects of pay per call lead generation is that it allows you to focus on your painting business instead of spending too much time on marketing guesswork and learning advanced advertising techniques. However, it’s important to use every tool that the lead generation company offers. That means that you should be regularly checking on your lead volume and measuring the success of the pay per call company’s efforts.
If you see a discrepancy between the lead generation efforts and your expectations it is important to reach out to the pay per call company as soon as possible. Most reputable companies will have a support team that will help get your painting company’s lead volume up to where you want it, if possible. Successful pay per call lead generation is a team effort and will be the most successful when you work alongside the lead generation company.
Do Have Patience and an Open Mind
It’s important to keep in mind that establishing a partnership with a lead generation company is just the beginning of pay per call marketing. As with most business endeavors, successful lead generation does not happen overnight and it might take some time for the pay per call company to find a groove with advertising for your painting business. Having open communication and patience is key when getting started and the last thing you want to do is cut off the partnership too early.
That being said, you are the authority on your painting company and if something is really not working for you, it is your right and responsibility to take action. If you have been working with a lead generation company for months and are still not happy with the lead volume, it may just mean that the pay per call company’s techniques aren’t a good fit for your painting business. That’s okay! At Service Direct we want to do right by every company we partner with, but we also understand that not every single painting company is going to be a good fit with us. If you decide to terminate your partnership we won’t charge you any additional leaving fees because while we’re sad to see you go, we wish you nothing but the best!
Next Steps in Painting Company Marketing
Now that you’ve established your high-quality website and have decided whether or not partnering with a lead generation company is right for you, you’re probably wondering what is next in digitally marketing your painting company. There are a myriad of options to choose from when marketing your company online, including implementing customer remarketing tactics, using search engine optimization to boost your site traffic, and engaging with potential customers on social media.
While social media engagement can seem confusing and daunting at the outset, it can be an incredibly effective tool for increasing your customer volume and establishing customer confidence before they even pick up the phone. Think of social media as a one-stop-shop for all things digital marketing. Potential customers can see photos, read testimonials, and find your contact information all in a single place that they are familiar with. There are even tools that help you to gain valuable insights on potential customers behavior, thus allowing you to further tailor your content and your sites to fit what customers want to see. Effectively promoting your painting business on social media is likely to bring in the customer volume that you really want to see!